Stone & Current

Restaurant Naming

Holiday Inn Club Vacations needed a restaurant name that felt natural, elevated and connected to place without sounding like every other resort restaurant.

Stone & Current gave the concept texture, movement and a sense of arrival. "Stone" suggested craft, grounding and permanence. "Current" brought in water, motion and energy. Together, the name felt polished without feeling precious.

Role:Naming exploration, concept development and brand language.

Stone + Current — restaurant name logotype
Stone + Current at River Island — stacked logo with tagline

Polished without feeling precious.